--- title: Determine how people search for the products you sell description: The objective is to find search term patterns of how shoppers search for a particular category of products. Given this information, the tools in FeedOps can be used to add the relevant product types a --- [Skip to content](https://kb.feedops.com/knowledge/determine-how-people-search-for-the-products-you-sell#main-content) English Show submenu for translations [![Feedops-logo\_Final-2-4 1](https://kb.feedops.com/hs-fs/hubfs/Feedops-logo_Final-2-4%201.png?width=150&height=55&name=Feedops-logo_Final-2-4%201.png)](https://kb.feedops.com/knowledge?hsLang=en) Open main navigation Close main navigation - English Show submenu for translations - [Contact Us](https://feedops.com/contact-us/) [Contact Us](https://feedops.com/contact-us/) Hello. How can we help you? - There are no suggestions because the search field is empty. 1. [Help Center](https://kb.feedops.com/knowledge?hsLang=en) 2. [Using FeedOps](https://kb.feedops.com/knowledge/using-feedops?hsLang=en) 3. [FeedOps Optimizations](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#feedops-optimizations) # Determine how people search for the products you sell 1. Go to the [Google Ads Keyword Planner tool](https://ads.google.com/intl/en_au/home/tools/keyword-planner/). 2. If you're not already signed in, then Sign in using your Google account. 3. Click **Discover new keywords**. The objective is to find search term patterns of how shoppers search for a particular category of products. Given this information, the tools in FeedOps can be used to add the relevant product types and attributes as a prefix or a suffix to your existing product titles, and edit the values of these product types and attributes as needed. If you enter "compression tights" in the search field of Keyword Planner you will get a list of related search terms along with their number of average monthly searches.  As you can see in the example below, "compression leggings" has higher average monthly searches than "compression tights". In FeedOps you have the option of renaming product types and attributes to replace lower average monthly search terms with higher ones. You can also see from the data that gender and brand are also used when searching in the compression tights category. As you use the tools in FeedOps to SEO your product titles we recommend that you continue to refer back to the  Keyword Planner to ensure you include popular search terms in your titles.  ![](https://kb.feedops.com/hubfs/Knowledge%20Base%20Import/d33v4339jhl8k0.cloudfront.netdocsassets59f963d52c7d3a272c0d491aimages609a0dd2c3a61017bc3079aefile-dZWTenasql.png)  - [FeedOps Toolkit](https://kb.feedops.com/knowledge/feedops-toolkit?hsLang=en#main-content) - [Feed Optimization](https://kb.feedops.com/knowledge/feedops-toolkit?hsLang=en#feed-optimization) - [Insights](https://kb.feedops.com/knowledge/feedops-toolkit?hsLang=en#insights) - [Onboarding FeedOps](https://kb.feedops.com/knowledge/onboarding-feedops?hsLang=en#main-content) - [Initial Set-Up](https://kb.feedops.com/knowledge/onboarding-feedops?hsLang=en#initial-set-up) - [Account & Website Settings](https://kb.feedops.com/knowledge/onboarding-feedops?hsLang=en#account-website-settings) - [Supported Platform Guides](https://kb.feedops.com/knowledge/onboarding-feedops?hsLang=en#supported-platform-guides) - [Troubleshooting](https://kb.feedops.com/knowledge/troubleshooting?hsLang=en) - [Choosing FeedOps](https://kb.feedops.com/knowledge/choosing-feedops?hsLang=en#main-content) - [FeedOps Overview](https://kb.feedops.com/knowledge/choosing-feedops?hsLang=en#feedops-overview) - [Help Center Introduction](https://kb.feedops.com/knowledge/choosing-feedops?hsLang=en#help-center-introduction) - [Using FeedOps](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#main-content) - [Google Free Product Listings](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#google-free-product-listings) - [FeedOps Optimizations](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#feedops-optimizations) - [Google Ads](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#google-ads) - [eCommerce Store Connection](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#ecommerce-store-connection) - [Google Analytics](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#google-analytics) - [Google Merchant Center](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#google-merchant-center) - [Facebook Catalog](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#facebook-catalog) - [Microsoft Ads](https://kb.feedops.com/knowledge/using-feedops?hsLang=en#microsoft-ads) - [Website Integration Help](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#main-content) - [BigCommerce](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#bigcommerce) - [Google Analytics](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#google-analytics) - [Magento](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#magento) - [Ecwid](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#ecwid) - [Shopify](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#shopify) - [Magento 2.X](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#magento-2-x) - [Neto](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#neto) - [OpenCart](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#opencart) - [Other](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#other) - [Google Merchant Center](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#google-merchant-center) - [WooCommerce](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#woocommerce) - [Salesforce Commerce Cloud](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#salesforce-commerce-cloud) - [Marketplacer](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#marketplacer) - [Tracking Conversions and Remarketing Events](https://kb.feedops.com/knowledge/website-integration-help?hsLang=en#tracking-conversions-and-remarketing-events) - [Learning Center](https://kb.feedops.com/knowledge/learning-center?hsLang=en#main-content) - [Google Ads](https://kb.feedops.com/knowledge/learning-center?hsLang=en#google-ads) - [Google Merchant Center](https://kb.feedops.com/knowledge/learning-center?hsLang=en#google-merchant-center) - [Muzaara Bing Shopping Feed](https://kb.feedops.com/knowledge/muzaara-bing-shopping-feed?hsLang=en#main-content) - [Platform](https://kb.feedops.com/knowledge/muzaara-bing-shopping-feed?hsLang=en#platform) [![FeedOps ](https://kb.feedops.com/hs-fs/hubfs/60a5a09c9ca6b7064e3fac09_feedops-footer-logo.png?width=322&height=87&name=60a5a09c9ca6b7064e3fac09_feedops-footer-logo.png "FeedOps ")](http://feedops.com) Copyright © 2026, FeedOps