Setup Google Analytics for your Ecwid Webstore
Setting up Google Analytics for Ecwid
Google Analytics needs to be linked to your Ecwid E-commerce platform to track useful user activity such as purchases, page views, website calls, form submissions or any other data you may find relevant to your AdWords campaigns.
To setup Google Analytics for your Ecwid webstore, follow the steps under How to set up Google Analytics in Ecwid from Ecwid's Ecwid's Google Analytics support page